Sergent Major is talking to you

Sergent Major is talking to you

Better communicate
To better serve you 🤍

Our warehouse is undergoing some work to be modernized and more efficient, in order to deliver your orders faster to you. Our delivery times will be a bit longer than usual and can take up to 3 weeks !
We appreciate your patience and your support in this transition !

Fall Festival

Enjoy up to -40%* off the new collection.


*Offer valid from 28/09/2022 until 09/10/2022 on a selection of items from the New 2022 Autumn-Winter Collection.

Collection sport Picto Fete de l'Automne
Our soft reversible jackets

Limited Edition

Our soft
reversible jackets

Your allies for fall, these soft reversible jackets will give your children a stylish and adorable outfit ! To collect !

Get equipped

Camille Witt Collection

Toits & Moi de Paris

For the back-to-school season, Sergent Major has teamed up with Parisian illustrator Camille Witt for a beautiful Mother-Daughter Capsule Collection.

Camille Witt Collection
La famille Sergent Major

35 years of know-how
at the service of children

Sergent Major is the story of a French brand with a conviction: it is by developing their imagination that children blossom the best.
That's why, since 1987, in our workshops in France, we have been imagining clothes, accessories and even original toys that are all wonderful stories to invent, reinvent, play with and tell.

La famille Sergent Major

Childhood time is precious:
you have to let children be children.
Paul Zemmour Founder of Sergent Major

La famille Sergent Major

Tradition mixed with modernity

Since our beginnings, we have never ceased to perfect our know-how and to bring to each piece the small details that make it unique, and that make our reputation: our patterns, embroideries, patches or exclusive buttons are all created to spark the imagination of children.

La famille Sergent Major